Home Selling

I’ll be honest with you, selling a home is not a difficult process. You could do it yourself. That is, you could do it yourself, if you have knowledge of home marketing techniques; have access to tools to show the property at its best; wanted to schedule your own showings and chase agents around for feedback; able to advertise and host your own open houses; retain a real estate attorney to help negotiate contracts; qualify potential buyers; coordinate with title companies, loan officers, appraisers, inspectors, attorneys, buyer’s agents; and a whole laundry list of other tasks. You get the picture.

You could do it yourself, or you could hire me to do it for you. I have the tools, techniques, skills, experience and relationships to handle it all. Wouldn’t you rather concentrate on spending time with family and friends or preparing for your move? I handle all of the details and make all of the arrangements. I represent you and your interests in all contacts with other parties, from showings to closing.

The NATIONAL ASSOCIATION OF REALTORS® 2014 Profile of Home Buyers and Sellers reported that eighty-eight percent of sellers were assisted by a real estate agent when selling their home.

Recent sellers typically sold their homes for 97 percent of the listing price, and 45 percent reported they reduced the initial asking price at least once.

FSBOs (For-Sale-by-Owner Sellers) typically have a lower median selling price: $208,700 compared to $235,000. Thus, the typical agent-assisted home sale typically has a 13 percent higher sales price than the typical FSBO sale.

The NATIONAL ASSOCIATION OF REALTORS® studies show that ninety-two percent of buyers use the internet in some way in their home search process and 50 percent of buyers use a mobile website or application in their home search. Do you know how to expose your home to these buyers?

Also shown were that real estate agents were viewed as a useful information source by 98 percent of buyers who used an agent while searching for a home. Eighty-eight percent of buyers purchased their home through a real estate agent or broker, and 82 percent of real estate sales are the result of agent contacts through previous clients, referrals, friends, family and personal contacts. We represent the buyers, and our clients want to buy your home.

As a Certified Negotiation Expert (CNE), I have undertaken complex training in negotiation techniques and tactics, which allows me to be able to gather information, set expectations, and plan and execute negotiations on behalf of my clients, in order to achieve or exceed their goals.

Could you sell it yourself? Should you? Would you?